TORONTO, April 18, 2006 –
STOTT PILATES, a division of Merrithew Corporation and the producer of the world’s largest pilates exercise video library, today announced the launch of its most popular DVD workouts in Spanish. Now millions of exercise enthusiasts in Spanish-speaking regions around the globe can practice the Hundred – one of the most celebrated moves in pilates – and countless other exercises with instruction in their native language.
According to the Sporting Goods Manufacturers Association (SGMA), more than 10 million Americans practiced pilates in 2004. What was once a North American-driven trend has since become increasingly popular abroad, with the mind-body fitness movement gaining momentum in countries such as Spain, and those in Latin America.
“As pilates continues to garner recognition internationally, the demand for high quality, multilingual instructional workout DVDs has increased,” says STOTT PILATES President and CEO, Lindsay G. Merrithew. “One of the greatest areas of growth has been in the Spanish-speaking market, so we’re thrilled to be able to offer our inspiring workouts to this audience and look forward to offering more in the future.”
STOTT PILATES will offer Spanish versions of The Secret to Flat Abs, Firm & Fit, Revive Workout, Basic Pilates, Sunrise Workout and Relaxation Workout. The former three titles will have a Spanish-only track and the latter three will have either a trilingual track (English, Spanish and French) or a bilingual track (English and Spanish).
The workouts are led by internationally renowned Master Instructor, Moira Merrithew, and draw on the scientifically based principles of STOTT PILATES, a contemporary approach to the popular stretch and strengthen exercise method originally pioneered by the late Joseph Pilates. |
To Purchase:
All products are available at select retailers in Canada and the United States or can be ordered through STOTT PILATES by calling toll-free in North America 1-800-910-0001 or (country access code) +1-416-482-4050 for those outside of the continent. DVDs are also available for purchase online at www.stottpilates.com
Attention Media:
For high-resolution images of the aforementioned products please email marketing@stottpilates.com
STOTT PILATES, a subsidiary of the Merrithew Corporation, is the only full-service organization of its kind providing high-caliber pilates education, videos and equipment worldwide. Founded in Toronto in 1988 by Lindsay G. Merrithew and Moira Merrithew, the company’s mission is to promote the benefits of mind-body fitness worldwide. Visit www.stottpilates.com
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